Boost Donor Acquisition Success Rate with Zork
2024 Year-End Fundraising Special Offer
Don't leave this year's results to chance— More than half of annual donations can happen in the last quarter of the year.
Zork’s Year-End Fundraising package is custom-designed for your nonprofit to make the most of your most crucial months for revenue.
Are you ready to do a year’s worth of fundraising in a quarter of the time, for a fraction of the cost?
Book by November 30th 2024 to take advantage of this time-sensitive special offer now.
SET UP
FOLLOW THROUGH
Phase 1
◼️ Analysis
◼️ Strategy
◼️ Planning
Phase 2
◼️ Production
◼️ Delivery
◼️ Follow-Up
Timing is everything
The game plan
Strategy
◼️ Organizational Development Situation Review & Fundraising Needs/Capacity Analysis
◼️ Donor/Member/Stakeholder Survey
◼️ Develop Year-End Fundraising Strategy
◼️ Software licensing & vendor contracting
Design
◼️ Asset creation
◼️ Assets integrated into campaign deliverables
◼️ Donor Engagement Preliminary Testing
◼️ Pre-launch Campaign Ready Check
Delivery
◼️ Giving Tuesday ICYMI re-appeal
◼️ Year-End Fundraising appeals
◼️ Thank you holiday greetings
◼️ Final 3-days NYE push
Planning
◼️ Project Planning in detail for EOY
Content Calendar and Deliverables
◼️ Timeline
◼️ Multi-media Asset Creation/Purchase
Delivery
◼️ Multi-channel Donor & Prospect Outreach
◼️ Giving Tuesday promotion
◼️ Initial Donor Response Thank Yous &
◼️ Follow-Up
Follow-up
◼️ Last week push
◼️ Donor Follow-Up
◼️ Campaign Results Analysis
◼️ Debrief and takeaways for year-ahead
Software Partners
25 yrs of experience
“I've learned so much from Eric and my career in fundraising would not be where it is without his guidance as a Senior Manager. He's not only great at the art of fundraising, but has an extraordinary ability to build great connections with his teams and donors. He's an empathetic and caring soul who believes in changing the world for the better. He's also just a great guy to have around the workplace.”
Iain Conlon
Senior Fundraising Manager, Public Outreach Canada
Giving trends to act on now
More Money
From fewer Donors
Average gift size is up among fewer total donors this year, with highest average gift
sizes for major gifts like bequests, securities, crypto and DAFs (Donor-Advised Funds).
Inflation is affecting urban core donor giving capacity more acutely now, prompting
more cost-effective outreach efforts towards suburban and rural donors in 2024.
Custom Packages
Whatever the size of your donor base or budget lets customize a package to reach your fundraising goals.
$5,000/m
◼️ Campaign Management
◼️ Fundraising Outreach (Single Channel)
$7,500/m
◼️ Campaign Management
◼️ Fundraising Outreach (Multi-Channel)
$10,000/m
◼️ Integrated Campaign Management
◼️ Fundraising Outreach (Multi-Channel)
